If you are still confused on which the best choice is; digital or simply offset printing, you will be surprised to learn that neither is better. The justification is that each stamping method uses a unique approach suited to meet the needs of every person.
Digital printing is better suited for shorter runs where you require a quicker turn around time as you simply have to click on the ‘print’ symbol on your home computer. Normally this is a really easy solution when you only need to make a few copies, although when you need 2,000 you may run into trouble. This might be when it is better to work with offset printing for your printing demands as printing 2,000 copies using digital printing is not time or cost efficient.
When it concerns offset printing, this is a little more sophisticated option for your personal printing purposes. You’ll have to print an image originating from a printing plate to a paper, which is a complex procedure and worthwhile only if you have a few thousand copies to make and not for printing just one or two copies.
Versatility of offset printing: In case of offset printing, you are able to print on a broad range of substrates and if needed, you can also run custom colors, finishes or metallic colors on the press. The quality of prints offset printing generates come with slightly more appealing solid colors which can be quite rich and impressive.
Look and feel of digital printing: In case of digital printing, its advantage is that its prints are consistent. As numerous colors and materials are used during offset printing, the pressman will find it hard to maintain uniformity in their prints.
Furthermore, the pressman has to fine tune the device to get the right water and ink equilibrium prior to starting offset printing. Nevertheless in case of digital printing, the prints remain constant from start to the finish.
Digital Printing and Customization
As digital printing is done using versatile software, it is possible to customize all the replicates produced by these types of printers to meet your specific needs like branding of names and addresses. It is this customization option of digital prints making it a better option for direct mail order projects.
Regarding price, this depends on what you want to print instead of the type of printing you choose. If you have to create thousands of pamphlet copies, its better doing it using offset printing since printing costs significantly reduce once the first copy is produced.
With digital printing, on the other hand, the price of each page stays identical from start to end and can eventually cost quite a bit. Additionally, you can only print a handful of copies using digital printing.
Your exact needs help you to choose which printing option is best for you.
Therefore the final decision involving offset and digital printing ordinarily depends on what you need printed, whether you are printing merely on paper or on some other substrate, the number of copies you will need printed, time restrictions and of course, your price range.
Consequently as you can see, either of these printing options have their own unique strengths and weaknesses and it will probably be up to you to consider which method is best suited to you.
